Omnichannel retail options enterprise Automotive Transformation Group (ATG) is providing dealerships a brand new AI-powered digital assistant to assist patrons analysis, choose and buy automobiles by means of their web sites.
The Seezar digital assistant is particularly designed for the automotive retail sector and will help sellers full full digital gross sales outdoors of working hours. It can additionally provide the chance to move over to a human salesperson, if essential, for a whole omnichannel expertise.
Presently being piloted within the UK by ATG, the digital assistant has been designed by specialist software-as-a-service (SaaS) developer, Seez, to have interaction prospects with a pure conversational interface.
A latest survey carried out by Seez discovered that 73% of visits to vendor web sites happen outdoors of typical opening hours, particularly after 5pm on weekdays and on weekends.
The place standard chatbots have easy responses and primary knowledge seize, Seezar makes use of a strong, data-rich AI engine that’s built-in with particular assets on the web and a number of dealership gross sales ecosystems to offer unparalleled customer support, ship subtle responses to complicated questions, and capable of full a whole automobile sale digitally.
Seez analysis additionally reveals that prospects usually go to 12 separate web sites and reference sources by means of their automotive shopping for journey, from automotive assessment websites, to their financial institution for mortgage charges, and insurance coverage comparability websites.
With proprietary built-in know-how, Seezar streamlines the automotive shopping for journey by eradicating the necessity to go to those exterior data sources. Harnessing real-time entry to particular assets on the web and the dealership ecosystem, Seezar can help prospects all through their automotive shopping for journey, presenting opinions from automotive magazines and social media to assist present personalised automobile comparisons and proposals from a sellers’ present inventory.
Seezar’s personal AI algorithm has been intelligently programmed particularly for the automotive retail trade, offering not solely the most affordable possibility, but additionally considers extra components resembling automobile age, suitability and mileage.
Prospects don’t must know precisely what they’re in search of and might as an alternative ask for automobile suggestions primarily based on their wants, resembling a household sized automobile ready to deal with harsh winter circumstances.
Salespeople and prospects alike can use Seezar to go looking vendor stock and examine with various ideas to make sure the suitable match.
Tarek Kabrit, founder and CEO at Seez, mentioned: “Seezar is not nearly bettering chatbots; it is a recreation changer as a result of it is reworking all the buying expertise into one thing personalised and environment friendly. The times of tirelessly navigating between a number of web sites for data are virtually over. With Seezar, you get data that’s customised and private, making it an environment friendly expertise. It is the way forward for buying, tailor-made to you, not only for automobiles, however throughout strains of enterprise.
“AI is an influence device for the automotive trade. Seezar is not going to exchange salespeople, however it should unlock extra of their time to do what they do greatest, constructing relationships with prospects.”
Seez has been launching highly effective digital retail options for automotive sellers, importers and producers’ gross sales operations since 2015. Having already secured prospects for its suite of AI-driven merchandise in Denmark, Italy, and throughout the Center East, Seez mentioned it should observe its deal with the UK with product introductions throughout different European markets.
