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Friday, April 5, 2024

Eden, Hendy, Suzuki, Auto Dealer head NFDA Driving Digital speaker line-up


Senior leaders from Eden Motor Group, Hendy Group, Suzuki GB, Grant Thornton, Auto Dealer and JudgeService will function within the speaker line-up for the Nationwide Franchised Sellers Affiliation’s (NFDA) Driving Digital 2024 convention.

Hosted at London’s Central Corridor Westminster on 2 Could, the Auto Dealer sponsored occasion will tackle the impression of digitisation, electrification and company on retailers and automotive consumers.

Driving Digital 2024: The Dealership of the Future takes place on the morning of the AM Awards on the Park Plaza, Westminster Bridge.

This 12 months’s audio system are Graeme Potts, CEO of Eden Motor Group; Dale Wyatt, director of Suzuki GB; Mark Busby, industrial director of Hendy Group; Owen Edwards, automotive enterprise marketing consultant at Grant Thornton; Ian Plummer, industrial director of Auto Dealer; and Neil Addley, managing director of JudgeService.

“For over 10 years the annual Driving Digital convention has constantly helped set the agenda for the digital transformation of the automotive retailing sector,” mentioned Sue Robinson, chief government of the NFDA.

“Following the success of final 12 months’s sold-out occasion, this 12 months’s convention is ready to be our greatest but with our audio system sharing their insights on how sellers can put together for change and take sensible steps to maximise their digital and bodily channels,” she mentioned.

Owen Edwards will set the scene with the trade’s financial and political background because the sector prepares for brand new entrants and fathoms various fuels and company.

Ian Plummer will present a data-driven market evaluation on used automobiles and EVs.

Mark Busby will draw on his in depth expertise to deliver a real-world vendor perspective to the challenges of managing buyer and colleague expectations.

Dale Wyatt will reveal why he believes sellers are the cornerstone of motor retailing and important to OEM success and the way sellers can maximise their franchise partnerships.

Graeme Potts will speak about how vendor networks are adapting to company and supply a retailer’s perspective on the emergence of latest entrant manufacturers and the rollout of electrification.

And Neil Addley will share key findings from the newest JudgeService Model Tracker analysis on what customers take into consideration established automotive manufacturers, new entrants and sellers.

“We’re delighted to be collaborating as soon as once more with the NFDA for this 12 months’s Driving Digital and stay up for welcoming colleagues from throughout the sector forward of celebrating our trade’s achievements during the last 12 months on the AM Awards,” mentioned Addley.

To ebook a spot on the NFDA Driving Digital convention, or discover out extra concerning the occasion, go to www.driving-digital.co.uk.

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